Meta · V4
Scaling UGC Winners
Scale proven creator-led ads through controlled budget steps, creative rotation, and audience expansion checkpoints.
Verified Spend
$8.4M
Observed ROAS
2.94x
AM
Verified strategy creator · simulated profile
Alex Morgan
@alexm
Performance Marketer
MetaDTCBeautyScaling
Simulated creator performance
- Public Strategies
- 12
- Verified Spend
- $31.2M
- Attributed Revenue
- $87.4M
- Observed ROAS
- 2.80x
- Advertisers
- 642
Meta · V5
Retention Creative Ladder
Prioritize profitable return visits using contribution margin, product availability, and recency-based audience controls.
Verified Spend
$5.8M
Observed ROAS
2.98x
TikTok · V1
Beauty Offer Testing System
Compare offer framing and creative hooks in a bounded learning sprint before committing scale budget.
Verified Spend
$2.2M
Observed ROAS
2.68x